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Verband Deutscher Zeitschriftenverleger e.V. (VDZ) Markgrafenstrasse 15 10969 Berlin, Germany http://www.vdz.de
Contact Ms Antje Jungmann +49 30 726298110
Company logo of Verband Deutscher Zeitschriftenverleger e.V. (VDZ)
Verband Deutscher Zeitschriftenverleger e.V. (VDZ)

PRINT&more über Erlösmodelle und den Preis der Sichtbarkeit

(PresseBox) (Berlin, )
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- Titelthema: Reader Revenue
- Paid Content, Digitalisierungsschub und Perspektivwechsel in der Branche
- Wer entscheidet über Sichtbarkeit im Netz? | PMA-Kampagne #darummarkenmedien
- Sonderthema: Inkasso- und Journalismus-Dienstleister
- Mit Interviews und Beiträgen von Andreas A. Berse, Christoph Fiedler, Thorsten Gerke, Bernd Nauen, Stephan Scherzer, Sebastian Stiller u.v.m.

Die Bereitschaft, für journalistische Angebote auch online zu bezahlen, steigt. Ebenso die Bedeutung digitaler Megaplattformen, die quasimonopolistisch darüber entscheiden, ob und wie viel Zugang digitale Pressepublikationen zum Lesermarkt erhalten. Unter dem Titel ‚Reader Revenue‘ thematisiert die neue PRINT&more erstmals auf 86 Seiten den Wert der Sichtbarkeit im Netz sowie Trends und Perspektiven oxc tvn Rvotwup- fsa Lkpqjhlxrcobv boe Kxgkivsdcehzbxquuprc.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.