With Creathor Venture as main investor, Jaron GmbH has become one of the leading, independent online marketing agencies in Germany. Jaron offers a service range particular in the areas of performance marketing and social media, As an innovative and technology- oriented company Jaron perceived the major trends in the online marketing industry very early. "The continuous growth of Jaron always pleased us", says Ingo Franz of Creathor Venture. "We are happy, that Jaron by joining the media group UDG, gets an enhanced market access with attractive cooperation partners." Funded by EQT, UDG now forms the leading, independent agency network in Germany, in which a total of nine agencies join together with a comprehensive digital offering.
For Creathor Venture as the lead investor, this is the second successful exit in the last 3 months after the sale of Doodle AG. Gert Köhler: "For Creathor Venture, this is a further endorsement of our investment strategy: financing promising high-tech companies at an early stage, actively advising/supporting them and achieving above average returns".
About Jaron GmbH
Jaron is planning and implementing highly effective performance-marketing campaigns for the generation of interested parties and customers as well as customer retention. The portfolio includes search engine optimization, search engine marketing, social media marketing, conversion optimization, performance media, affiliate marketing and email marketing. With its comprehensive know-how and through use of innovative technologies jaron analyses and optimizes the ROI of advertising budgets to the optimum. The agency is headquartered in Frankfurt am Main and has a branch in Berlin. Its customers include many well-known companies such as INGDIBA AG, Allianz, E-Plus and many more. For more information visit www.jaron.de
About UDG
UDG United Digital Group is the new agency group, for digital market management and communication. It consists of nine operationally independent digital agencies who are all specialists in their fields. In 2010 the agency achieved a turnover of approximately € 89 million. UDG United Digital Group currently employs around 500 employees and is headquartered in Hamburg. More information at www.united-digital-group.com