Consumers and Businesses Consumers and businesses can use us-domains for e-mail alone (john@smithfamily.us), a Web site (www.smithfamily.us), or for both purposes. There’s a strong chance that the desired Internet addresses are still available.
From a strictly business perspective, us-domains enable domestic and international firms of every size and industry classification to protect their trademarks and corporate identities online, provided they meet the .US Nexus requirements. The us-domain can also raise the online profile of non-profits, associations and charities.
Market research has shown that us-domains are very popular with consumers for applications like email, digital identity, and personal web sites. Finally, businesses use us-domains to promote themselves as American companies, to inspire consumer confidence and to secure their US-identity.
Hans-Peter Oswald
http://www.domainregistry.de/...