24.08.2022 EHI-Session: Virtual Commerce (online)
Virtuelle Shopping-Anwendungen wie AR, VR und der Zukunftstrend Metaverse schaffen neue Einkaufserlebnisse im Onlinehandel. Was ist der Status Quo und welche Möglichkeiten gibt es? Wie kann die Customer Journey im Onlinehandel der Zukunft aussehen? Nach der Vorstellung der neuen EHI-Studie „Metaverse im Handel“ stellen Expert:innen ihre innovativen Lösungsansätze und Best-Practice-Beispiele vor.
01.09.2022 EHI-Session: Wege zum Customer Experience im Handel (online)
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