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Integral Ad Science 37 E 18th St, Fl 7 10003 New York, United States http://de.integralads.com/
Contact Ms Denise Becker +49 40 6794466389
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Integral Ad Science

IAS erweitert Funktionen für Meta und führt Tools zur Werbemessung für Facebook und Instagram Reels ein

Advertiser erhalten mit IAS die volle Transparenz, welche Reels-Anzeigen von den Konsument*innen gesehen werden

(PresseBox) (New York, )
Integral Ad Science (Nasdaq: IAS), ein weltweit führendes Unternehmen im Bereich der digitalen Mediaqualität, startet ab sofort neue Tools zur Werbemessung für die Facebook- und Instagram Reels von Meta. Im Rahmen der 2016 begonnenen Zusammenarbeit ermöglicht IAS den Advertisern damit erstmals die Messung ihrer Kampagnensichtbarkeit und des ungültigen Traffics im schnell wachsenden Reels-Videofeed-Inventar von Meta. Marketer profitieren hier direkt von der Transparenz, welche ihrer Reels-Anzeigen von den Konsument*innen wirklich gesehen werden. Zur Messung der Sichtbarkeit und des ungültigen Traffics von klassischen Werbeplatzierungen auf Facebook und Instagram bietet IAS den Advertisern bereits seit Jahren passende Tools.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.