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Michelin Reifenwerke AG & Co. KGaA The Squaire 17 - Am Flughafen 60549 Frankfurt am Main, Germany http://www.michelin.de
Contact Ms Dr. Gudrun Langer +49 721 5301384
Company logo of Michelin Reifenwerke AG & Co. KGaA
Michelin Reifenwerke AG & Co. KGaA

MICHELIN liegt bei Image-Umfrage an der Spitze

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Bereits zum zweiten Mal haben Verbraucher die Marke MICHELIN beim "Brand Feel"-Ranking des Hamburger Marktforschungsinstituts Mafo.de auf den ersten Platz gewählt. Dabei wird MICHELIN als besonders relevante und vertrauenswürdige Qualitätsmarke mit Tradition eingeordnet. Die Auswertungen der Marktforscher, die regelmäßig in der Fachzeitschrift "werben & verkaufen" veröffentlicht werden, attestieren der Marke mit dem sympathischen Michelin Mann höchste Bekanntheitswerte, den attraktivsten Claim und das insgesamt beste Image im Feld der neun bewerteten Reifen-Brands. Im Einzelnen wirke MICHELIN attraktiver, ehrlicher, moderner, sicherer, sympathischer und unkomplizierter, heißt es in der Zusammenfassung der Umfrageergebnisse.* Platz zwei ging an Continental vor Goodyear, Dunlop, Bridgestone und Pirelli.

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* dngs://hmp.rcd.yr/qlrocjzwcyw/zyvuijnblse/riybvasnmn_pktsswjl_nhydl_err_vbinqweeevrj_eoro
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.