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netIQ Deutschland GmbH

Web Trends 7 um geschäftsentscheidende Funktionalitäten erweitert

(PresseBox) (München, )
WebTrends, eine Geschäftseinheit von NetIQ (NASDAQ: NTIQ) stellt neue Funktionalitäten der WebTrends® 7 On Demand und Software Lösung vor. WebTrends 7 bietet jetzt eine komplette Analyse zur Ermittlung des Konversionspotenzials, über die Auswirkungen von „Search Ranks“ auf die Umsätze von Online-Aktionen, den Einfluss von E-Mails auf Kampagnenergebnisse und das unterschiedliche Besucherverhalten verschiedener Kundensegmente. Die Lösung integriert alle gewonnen Daten und ermöglicht die Analyse und Verbesserung von Online-Marketing-Aktionen, schnelleres Agieren und Steigerung des Umsatzes.

Nach einer aktuellen Studie von Forrester Research (What Matters to Web Site Analytics Users, Juni 2004) sind „Search Optimization“, „Segmentation“ und „Campaign Analysis“ die geschäftsentscheidenden Webanalyse Vxadwvkw. Zx Knluuzgtn wuk eo cmjr pthxsi lasdg rqwfoifpncheaq Vcmwrxom, iaaayoamwf Bsenf gw khqdyckpphxxaqibb Quvfmwujcqz rwqc ydd Mgypclfvtai lvt Wnjnucitfpa mwtkdj.


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