Roos de Kok, an art director from Cygnus X-3 agency and Liat Azulay, an art director at EuroRSCG, created a 30 second commercial that encouraged business travelers to return to Cannes with their partners. They beat nine other teams from around the world to scoop the Gold Medal which was presented by Bernard Brochand, Mayor of Cannes, on Saturday 24 June.
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