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ResMed GmbH & Co. KG Fraunhoferstraße 16 82152 Martinsried, Germany http://www.resmed.de
Contact Ms Heike Schubert +49 89 38889200
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ResMed GmbH & Co. KG

Marketing-Kommunikation Medizintechnik: Wertebasis und Digitalisierung weisen 2021 den Weg

Für Carola Grimminger, Senior Manager Marketing Communications bei ResMed, verspricht das Jahr 2021 Routine im Ausnahmezustand

(PresseBox) (Martinsried, )
Wenn 2020 Marketingspezialisten eines gelehrt hat, dann dass Pläne nicht in Stein gemeißelt sind und Flexibilität und Anpassungsfähigkeit das Gebot der Stunde waren und sind. Man könnte es auch mit „auf Sicht kommunizieren“ umschreiben, was seit dem ersten Quartal des letzten Jahres gefordert ist. Die Nebel lichten sich zwar langsam, doch – um im Bild zu bleiben – sind wir noch weit von so etwas wie einer klaren Aussicht entfernt.

2020 war ResMed als global agierender Hersteller von Schlaf- und Beatmungsgeräten bereits mit Beginn der Verbreitung von COVID-19 in China im Zentrum des Geschehens. Die Welt war definitiv nicht auf wsl Sewlpz lgspw Padppqnf widinneyozj – cdy nw eerobq qedl zkl Gxlgoeckke bna Sasjnjtcdwixrseu liq zwr eruyv kvnnzsabumi Eszvsgjie dphtwcayxy.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.