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Score Media Group GmbH & Co. KG Willstätter Straße 62 40549 Düsseldorf, Germany http://score-media.de
Contact Ms Elke Häberle +49 171 5457702
Company logo of Score Media Group GmbH & Co. KG
Score Media Group GmbH & Co. KG

Paid Content-Studie: Zahlungsbereitschaft für Medienabos steigt

(PresseBox) (Düsseldorf/München, )
Ob Online-News, Zeitungen oder Zeitschriften, Video-Streaming- oder Audio-Angebote: Der Medienkonsum wird zunehmend kostenpflichtig. Wie viele Medienabos die Menschen in Deutschland besitzen, wie viel sie dafür ausgeben und welches die beliebtesten Abos sind – diesen Fragen geht die aktuelle Studie „Paid Content“ des Crossmedia-Vermarkters Score Media Group nach.

Die zentralen Ergebnisse

/ 84 Prozent der Haushalte besitzen mindestens ein kostenpflichtiges Medienabo – im Schnitt werden sieben Abos pro Haushalt genutzt.
/ Durchschnittlich 41 Euro gibt jeder Haushalt monatlich für Medienabos aus – die Leser*innen regionaler Tageszeitungsmarken sogar 62 Euro.
/Mit einem Anteil von 76 Prozent sind kostenpflichtige Video-Streaming-Dienste in den Haushalten am fgipkjvnx wdsqrvnrhf.
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.