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Texas Instruments Deutschland GmbH Haggertystraße 1 85356 Freising, Germany http://www.ti.com
Contact Ms Sandra Eilenstein +49 89 89868720
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Texas Instruments Deutschland GmbH

Texas Instruments Delivers Industry’s First 720p High-Definition Video Playback and “Life-Like” 3D Graphics for Mobile Phones with OMAP™ 3 Platform

OMAP 3 Product Family Spans the Multimedia Handset Market From Affordable Smartphones to High-performance Multimedia Handsets

(PresseBox) (Freising, )
At a press conference today at 3GSM World Congress, Texas Instruments Incorporated (TI) (NYSE: TXN) demonstrated the industry’s first application processor to playback 720p high-definition (HD) video for high-end mobile phones. The OMAP3430 solution is also the first application processor to integrate the newly-defined OpenGL ES® 2.0 graphic standard, bringing “life-like” 3D graphics to the handset and creating a mobile gaming experience comparable to today’s handheld gaming devices. In addition, TI introduced two new members of the scalable OMAP™ 3 processor family that will help handset manufacturers provide smartphones with robust multimedia functionality at a lower cost.

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