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VUB Printmedia GmbH Rubensstraße 1-3 50668 Köln, Germany http://www.vub.de
Contact Dr. Christian Preuss Neudorf +49 221 2079212
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VUB Printmedia GmbH

Pressemitteilung der VUB Printmedia: Vorteile der Buchpreisbindung sind Einkäufern unklar

(PresseBox) (Nürnberg / Köln, )
Den Einkäufern in Unternehmen und öffentlichen Einrichtungen sind die Vorteile der Buchpreisbindung noch weitgehend unklar. Durch die Aufhebung der Buchpreisbindung können sie deutlich weniger einsparen als durch eine konsequente Prozessoptimierung des Medieneinkaufs. Dies ist das Ergebnis einer Trendumfrage von VUB Printmedia anlässlich der Fachmesse „e_procure & supply 2006“, die vom 16. bis 18. Mai in Nürnberg stattfindet.

Laut der Trendumfrage wissen fast alle Einkäufer, dass eine „Preisbindung für Bücher und Abonnements“ existiert (96 Prozent) und was sich hinter diesem Begriff verbirgt (92 Prozent). Allerdings kennen nur ein Drittel der Befragten die rechtliche Grundlage dafür, das so genannte Buchpreisbindungsgesetz, das seit
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.