The studio specialist, which is based in Berlin, Germany, is responding to the fundamental changes that have taken place in the studio scene and among its user community. Nowadays, recording is much more than just a necessary step for releasing an album. It has instead become an integral part of the creative process itself. An ever-increasing number of musicians, from hobbyists to world famous stars, use high class recording equipment both at home and while on the road for songwriting, demos, pre-production and even track releases.
“Neumann has always been and will always be the brand of choice for recording professionals” commented Wolfgang Fraissinet, President of Neumann.Berlin. “With our new Home Studio microsite, we are demonstrating that Neumann is both highly competent and highly relevant for sound enthusiasts and musicians who make their own recordings. In recent years we have created a number of affordable products, such as the large diaphragm condenser microphone TLM 102, which make the Neumann sound available to home users. With Neumann in the Home Studio, our goal is to help our new customers get the very best out of their microphones.”
Part of the new microsite is the Neumann Home Studio Academy which features a number of straightforward tutorials, including audio samples that help beginners to get started and provide advanced users with useful background information in order to refine their recording techniques. The Neumann Home Studio Academy will be continually updated and expanded upon. It also contains video tutorials that provide step-by-step solutions to typical challenges that one faces in the home studio, such as recording vocals and acoustic guitar in untreated rooms. The videos of the Neumann Home Studio Academy are presented by the Belgian musician and filmmaker Geert Verdickt.
The Neumann Home Studio microsite also contains detailed information on a selection of Neumann products that are of particular interest to musicians. These include the large diaphragm condenser microphones TLM 102 and TLM 103, the small diaphragm condenser KM 184, as well as the KMS line of stage microphones. An integrated online store allows users to order these products directly and they include a premium package with exciting add-ons and a 10-year warranty certificate from Neumann.
Testimonials from renowned users underline the status that these competitively priced Neumann products continue to have in the professional field. Furthermore, every user now has the opportunity to become part of the community and be featured on Neumann in the Home Studio by posting his or her picture on Instagram using the hashtag #myNeumann.
The new website Neumann in the Home Studio automatically adapts to the needs of its visitors and is fully responsive, hence ensuring an optimal experience on mobile devices and desktop computers alike.
Visit Neumann and Sennheiser at NAMM, Hall A, Booth No. 6577.