The Action Lift team has more than 15 years of experience in the entertainment and industry sector and has been the exclusive distributor for LIFTKET and CHAINMASTER in France and Spain for many years.
Mohamed Essabar will continue to manage the operations of the two new LIFTKET subsidiaries with his team, thereby strengthening the presence of both the LIFTKET brand in the industrial sector and the CHAINMASTER brand in the entertainment sector. Additionally, he will ensure the success of the local MOVECAT partners.
With this further acquisition after CHAINMASTER in 2018, MOVECAT in 2019 and Hoystek in 2020, as well as the establishment of additional locations in Canada, the UK and India, LIFTKET is now setting yet another milestone in terms of internationalisation.
"Mohamed and I have had a connection within the lifting industry for many years, which is built on a high mutual trust. As part of our strategic plans and this long-standing connection, we have now been able to combine our competences in order to be successful together in the future," says Jürgen Dlugi - CEO of LIFTKET Hoffmann GmbH.
"Our target is to improve our presence, our customer service and the availability of products and solutions in the region," says Mohamed Essabar.